Video Release Poster

This is the poster we made so fans know when the music video is expected. We will release the date in the next few days on our Instagram and Twitter account.

Digipak Research

For our digipak we want to go with the coloured theme of black orange for our music video. We also wants to include our logo and make sure there is synergy.
Some digipaks we found gave us inspiration.  These are the man two that gave us inspiration.

This digipak shows an orange theme and the front cover was similar to the front cover in our first draft for our digipak. Which we have now changed.












Like this digipak looks like ours with the black coloured outline and the hint of orange colour. The synergy goes well and the back cover for the songs stands out.

Special Merch

This is a special edition to the merchandise that we thought would go down really well with the fans of OT as he is also a DJ.

1st Draft Website Feedback

Improvement for website

• Social media icons do not work
• Some images poor quality
• Change photo to photos or to gallery - this would be more professional
• Need more merchandise
• Opening age as too much going on
• Font is not consistent
• Font page picture is quite out of focus

Good Feedback

• Tour dates page looks very professional
• Synergy is good throughout
• Merchandise looks professional
• Good that the video is on the homepage so you can click it straight away
• Good layout of the pictures on gallery
• good layout everything can be found easily

1st Draft Digipak Feedback

Improvements of the Feedback

• Orange needs to be bolder looks almost yellow
• Bottom right photo does not fit theme
• Font could look more professional
• The space could have been utilised more
• Different fonts for OT
• The link for the website would not be on a professional CD cover - the customer wouldn't want to type in the whole URL

Good Feedback

• Synergy links really well
• Likes how its not a photoshoot
• Most photos fit
• Shows artist image well

Justin Bieber Website Research

Macklemore Website Research

Fourth Logo

This is the fourth and final OT logo. We have

Third Logo

This is the third design of the logo for OT

Second Logo

This is the second design of the logo for OT.

First Logo

This was our first design of the logo for OT

Instagram Update

This is a new post from OT telling his fans the video release is very soon. Keeping them up to date with all the news.

Twitter Update

This is the twitter update showing that OT is keeping his fans up to date with what's going on

OT Synergy

The digipak, video and website are all linked with synergy. We have included orange every where we can to link it altogether.

Evidence of Website Update

This is Beth updating the website

Evidence of digiak update

This is faith editing the digipak.

Evidence of Editing evidence



 This is Travis editing the music video.

Final Magazine Cover

This is our final magazine cover. As you can see we still have synergy used throughout all our projects. We decided to chose Billboard as our magazine brand because OT is a new upcoming artist and is creating pop/dance songs and Billboard is the best brand for this.

Magazine Update

This is the update of the magazine cover so far. We have stuck to the orange synergy to keep everything the same throughout.

Final Font Decision

This is our final font (Arial Black) we chose this because it is very plain, simple and bold and we think it shows off OT's personality by being a relaxed person who doesn't take things too seriously and can have fun.

Font Choices

At the start of planning we ad to pick a font for OT it took us quite a while because we wanted it plain and simple an bold but we also didn't want it to look too boring so we came up with these six and decided we would go for the to one as its a nice plain ad simple font and is very bold.

Photoshoot

We did two different photoshoots which I have mashed together into one collage

Prop List

For our props we need a variety of jumpers for our costume. The jumpers that we have are plain black with an owl on, and a plain white jumper. We have choose this type of costume as its causal and the black jumper links with our group. Our group is called Owles Travis. so therefore our logo is going to be an owl.

Also another prop would be the drone. We will use this for high view shots and movement. This will allow a view of different types of shots, to show a variety. We will use a Canon g7x camera to film all the shots.

Moodboard

Journey. It demonstrates what the music video represents. 

The city in the day and night, this is in the video as a big place as it is what OT is aiming for as an artist. This is what we aim for in the music video as it will bring a vibrant colouring to the video.

1st Draft Music Video Feedback

The improvements in the feedback we got were:

• There needs to be lip synching in the opening singing part.
• More lip synching needed (mentioned by most people)
• Colours edited on southend seem too much (too bold)
• Add in more orange as its the theme
• Some colours used in editing are too intense for the viewers
• Beach scenes need taking out as they are not related
• Editing is good but feels over done
• Setting is good in till changes to beach
• Some effects are over used
• Could have used more shots like close-ups
• Could include more quirky transitions
• Shot when lip synching-when no singing and just a beat
• Some after effects do not match each other. There are harsh and bold colours that come out of no where.
• There are too many strobe effects used
• More OT texts throughout

Good feedback

• All music video fits with the shooting material
• The shots used are varied and fit next to each other
• Explain the other colours used
• Images are well in time with sound
• There are lots of good scenes used
• Good use of effects when edited
• Fun and flows nicely
• Camera work is smooth and professional looking

Overall the good feedback was mostly repeated and some of the improvements were repeated. Especially about the effects, the beach, and the lip-synching. These are the 3 main things that will be concentrated on when improving the music video.

1st Draft Music Video Teacher Feedback

Minute by minute feedback

12:23 - Really like this sot, does it need that effect

19:07 - Lip syncing out

Need some proper close up lip synching

48 - Shot too long (lovely transition rom shoes)

Lion low angle too long

1.16 - Sharpen/contrast garden shot

1.48 - Jumping lion sot to the beat

2:02 - 2:08 - Too long with no effects too much contrast

2:28 - Beautiful shot can you Sharpen/contrast?

FINISH LAST 20 SECS

2nd Draft of the Digipak

This is our second draft of the digipak we are still waiting for our feedback so we can make it better and use other peoples opinions.

Twitter Update

Instagram Update